In recent years, accessibility has become a priority for many businesses, and supermarkets are no exception. The commitment to inclusion and improving the shopping experience has become increasingly evident.
A clear example of this trend is the Value Shopper, a trolley for reduced mobility. It’s a motorized shopping cart specifically designed for people with reduced mobility. This development is transforming the way shopping is undertaken, and is also changing the perception of public spaces in terms of accessibility and convenience.
A necessary change in the shopping experience
Doing the weekly shopping can be a challenge for many people, especially those who face difficulties in moving around freely. Value Shopper has emerged in response to this need. Equipped with intuitive and easy-to-operate technology, this trolley allows users to move around the aisles with complete autonomy. Its ergonomic, compact design makes it easy to reach products on both low and high shelves, ensuring a comfortable and satisfying shopping experience.
Impact on supermarkets and society
The adoption of this type of technology also represents a strategic opportunity for shopping establishments. In addition to improving brand awareness, there is also an increase in dwell time and the average spend for customers using these trolleys. This shows that accessibility is not only a matter of social responsibility, but also represents a very profitable investment.
Towards a more inclusive future
Accessibility in supermarkets is no longer a luxury, but a necessity. The advent of technologies such as Value Shopper reinforces company commitments to inclusion and marks a decisive step towards a future where everyone, without exception, can enjoy a convenient and accessible shopping experience.
