The availability of shopping trolleys has a direct impact on the shopping experience, although it often goes unnoticed until a problem arises. Having access to real-time information makes it possible to anticipate incidents and ensure that customers always have a trolley available when entering the store.
The lack of shopping trolleys is one of those issues that only attracts attention when something goes wrong. As long as customers find a trolley when they arrive at the store, everything works as it should. The problem appears when the trolley bay starts to empty and nobody detects it in time.
In many supermarkets, trolley management is still carried out through periodic checks. An employee visually inspects the occupancy level and takes action if necessary. However, between one check and the next, the situation can change rapidly, especially during peak hours, weekends, or high-traffic promotional periods.
CartTrack was created precisely to address this need. The system monitors the number of trolleys available in each trolley bay and displays the information in real time. This enables staff to know the status of store entrances without having to constantly move around to carry out inspections.
Having this information allows replenishment tasks to be organised more efficiently, available resources to be optimised, and action to be taken when it is genuinely required. The objective is not to have more trolleys, but to ensure that they are available to customers at the moment they need them.
Because when a customer cannot find a trolley upon entering the store, the problem has already occurred. The key is to detect it before it happens.
